It was a great evening for upcoming fashion designers as they showcased their creations at a colourful event to mark Oppo F3 Black's entry into the Kenyan market. The smartphone's 'Limited Edition' launch event dubbed Oppo Fashion Night was held at Radisson Blu Hotel in Upperhill, Nairobi, on Wednesday.
Various models took to the runway in a glitzy display of style and elegance that was attended by top personalities in Kenya’s fashion and entertainment industries. Guests took in designs from Ian Omondi and Brian Mathews of Taisere Design, Carol Oyugi of House Korasewn and Hellen Githinji from G_ by Githinji in a two-hour display.
With Kenya’s fashion industry being one of the most vibrant in Africa, the Oppo Fashion Night was established to showcase how mobile technology has enabled the fashion industry to break new ground in regards to designs, job creation, marketing opportunities and influencing popular culture.
A prime example of how mobile technology has impacted fashion is the heightened use if social media platform Instagram which has greatly enhanced the popularity of fashion influencers like Diana Opoti and Joy Kendi
“This is a great opportunity to work with a company like Oppo because it is my first corporate collaboration. I’m excited that they believed in me. It’s also fantastic for the fashion industry because it shows it is growing and the opportunities are endless. We usually just have stand-alone fashion shows but to combine a show with a phone launch says a lot. My inspiration comes from literally anything-be it a picture, a vision or even a phone- I get influenced by what is around us,” said Githinji.
With the new Oppo F3 Black Limited Edition offering a new direction in regards to style, Oppo is banking on the device to help them make inroads in the premium smartphone segment. The designs on the runway were heavily inspired by the device’s matte black colour, sleek curved design and cutting edge technology. The creations also represent Oppo’s vision of being trendsetters and being at the forefront of technology and lifestyle industries.
“This show is more than just launching the Oppo F3 Black Limited Edition. We are giving new designers the opportunity to show the world what they are capable in a very competitive industry. Today’s event mirrors the same philosophy that we take with our products which is being edgy, stylish and catering to various tastes. The matte black colour is in response to our users varied lifestyles and fashion preferences,” said Oppo Mobile Kenya Brand Director Jessie Wu.
The new version, which will be available at authorised resellers, comes with a pre-installed screen protector, jelly case, fingerprint reader, a 16 megapixel front camera and a two years official warranty for added value and protection. The F3’s 16MP lens creates high quality selfie plus an 8MP lens for wide angle group selfies. With both lenses working in tandem, users are guaranteed a new level of selfie experience in the modern and social lifestyle.
It also possesses other leading design features including the ColorOS 3.0 operating system, thin body design with 6-inch screen dual-slot card tray and an octa-core processor backed by 4GB RAM. A 4,000mAh built-in battery gives the F3 and endurance of more than 17 hours. It will retail for Sh32,990.
Various models took to the runway in a glitzy display of style and elegance that was attended by top personalities in Kenya’s fashion and entertainment industries. Guests took in designs from Ian Omondi and Brian Mathews of Taisere Design, Carol Oyugi of House Korasewn and Hellen Githinji from G_ by Githinji in a two-hour display.
With Kenya’s fashion industry being one of the most vibrant in Africa, the Oppo Fashion Night was established to showcase how mobile technology has enabled the fashion industry to break new ground in regards to designs, job creation, marketing opportunities and influencing popular culture.
A prime example of how mobile technology has impacted fashion is the heightened use if social media platform Instagram which has greatly enhanced the popularity of fashion influencers like Diana Opoti and Joy Kendi
“This is a great opportunity to work with a company like Oppo because it is my first corporate collaboration. I’m excited that they believed in me. It’s also fantastic for the fashion industry because it shows it is growing and the opportunities are endless. We usually just have stand-alone fashion shows but to combine a show with a phone launch says a lot. My inspiration comes from literally anything-be it a picture, a vision or even a phone- I get influenced by what is around us,” said Githinji.
With the new Oppo F3 Black Limited Edition offering a new direction in regards to style, Oppo is banking on the device to help them make inroads in the premium smartphone segment. The designs on the runway were heavily inspired by the device’s matte black colour, sleek curved design and cutting edge technology. The creations also represent Oppo’s vision of being trendsetters and being at the forefront of technology and lifestyle industries.
“This show is more than just launching the Oppo F3 Black Limited Edition. We are giving new designers the opportunity to show the world what they are capable in a very competitive industry. Today’s event mirrors the same philosophy that we take with our products which is being edgy, stylish and catering to various tastes. The matte black colour is in response to our users varied lifestyles and fashion preferences,” said Oppo Mobile Kenya Brand Director Jessie Wu.
The new version, which will be available at authorised resellers, comes with a pre-installed screen protector, jelly case, fingerprint reader, a 16 megapixel front camera and a two years official warranty for added value and protection. The F3’s 16MP lens creates high quality selfie plus an 8MP lens for wide angle group selfies. With both lenses working in tandem, users are guaranteed a new level of selfie experience in the modern and social lifestyle.
It also possesses other leading design features including the ColorOS 3.0 operating system, thin body design with 6-inch screen dual-slot card tray and an octa-core processor backed by 4GB RAM. A 4,000mAh built-in battery gives the F3 and endurance of more than 17 hours. It will retail for Sh32,990.
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